Our Mission

Rickard Blomberg is the co-founder of The Better Jerky, a company that is reshaping the jerky industry with its commitment to health, sustainability, and exceptional flavor. With a master's degree in hospitality and a passion for holistic health and wellness, Rickard is dedicated to creating a product that not only satisfies the taste buds but also supports a healthy lifestyle.

Rickard's professional journey includes significant experience in managing Eleiko in the United States, where he is passionate creating communities that foster strength, health, and wellness. His work at Eleiko, known for its high-quality strength training equipment, allows him to deeply understand the fitness industry's needs and challenges, and working closely with athletes and fitness enthusiasts across the globe. This experience, combined with his roles as the spa and fitness director at companies such as Ritz Carlton and Six Senses Spas and Resorts in South-East Asia, equipped him with invaluable insights into the luxury wellness market and consumer expectations in both Eastern and Western contexts.

Hunting as a hobby not only aligns with his love for the outdoors but also complements his passion for cooking. He finds joy in preparing and sharing meals made from responsibly sourced game, bringing a taste of the wild to the dinner table. This interest enhances his connection to food and nature, enriching the culinary experiences he offers to his family, including his wife and two children. Their time together, whether in the kitchen or outdoors, is cherished and integral to Rickard's life.

Rickard believes that healthy eating is integral to overall well-being and is passionate about offering snacks that fit seamlessly into the lives of those who are as enthusiastic about health as he is. His vision for The Better Jerky extends beyond just creating a superior product; he aims to inspire and contribute to a broader movement of health and wellness.

Through his work at The Better Jerky, Rickard Blomberg is not just offering a better snack option; he is promoting a lifestyle where good health and great taste go hand in hand. Join him on this delicious journey of healthful indulgence with The Better Jerky, where each bite is a step towards better health.

Master C.H.E.K Practitioner, Therapist and Instructor

As a Master CHEK Practitioner, Neurosomatic & Holistic Therapist with over 15 years of clinical experience working with celebrities, pro athletes, and all walks of life, Aleks guides clients and students globally to live in harmony with themselves and others - mentally, physically, emotionally and spiritually.

Aleks Rybchinskiy is the co-founder of Primal Fusion Health, specializing in wellness education and primal integration to live well, and as one of the youngest professionals to reach Level IV training at the C.H.E.K. Institute, he's become part of an elite group of less than 50 practitioners practicing in the top 1% of this field worldwide. He is a seasoned record-breaker having started his life on this earth by defeating the greatest odds, a kind of momentum that has remained a natural part of his path and continues to leave jaws dropped (and TMJ corrected) in its wake.

Beyond his impressive credentials and expertise, Aleks is deeply committed to helping his clients cultivate awareness and self-discovery through their challenges. He is a natural in the flow state, guiding individuals towards a deeper understanding of their bodies and minds and helping them tap into their full potential.

Aleks's journey to becoming a healer was shaped by his own remarkable story of survival and resilience. Born in 1988 into a Russian communist regime as an only child, he faced early health challenges when he suffered from laryngitis at the age of 3 and was given an overdose of sleep medication by his doctors, which caused him to be declared legally dead upon arrival at the hospital. Through a miraculous tracheotomy, he was revived, but the incident affected his ability to speak and breathe energetically. Despite this setback, he slowly recovered and went on to become a refugee from Ukraine in 1992, eventually settling in the United States.

Today, Aleks draws on his personal experiences as well as his extensive knowledge and skills to help others overcome their own challenges and achieve optimal physical, mental, and emotional health.

BIO Coming Soon!

Laynee Takigawa is the Product Sourcing and Designing Manager. She finds the Farmers that meet our standards and designs the flavor profiles of our Jerky. Laynee is a CHEK Holistic Lifestyle Coach and a Private Chef. Because of this, she has mastered a way for people to enjoy the foods they love, without sacrificing their holistic values. Laynee is passionate about teaching people how to have a holistic relationship with their food. She teaches people how to source and prepare high quality ingredients and prepare them into their favorite foods.In her free time, Laynee loves to tend to her own garden of food, create new recipes, and be outside in nature.

My story begins on a farm in Southern Ontario Canada, where my earliest lessons were about the rhythm of nature and the value of hard work began. My formative years instilled in me a reverence for the soil, the animals, and the intricate balance within all of life. Since then, I have collected and evolved experiences from my education in Forestry Management to my career in such positions such as an Environmental Farm Planning Manager, with the Horse Council of BC, to my Food and Safety Analyst for the Canadian Federation of Agriculture. In 2021, my life took an extraordinary experiential turn when I met and started working alongside Aleks Rychinskey and his wife Sara Gustafson, founders of Primal Fusion Health and Performance in Austin Texas. Our collaboration created a powerful team in the Health and Performance industry rooted in principles that support true holism.

When Aleks and Rickard Blomberg came together, it wasn't just a partnership; it was the alignment of shared visions and deep-rooted values. Together, we embarked on the journey to create Better Jerky, a company that goes beyond providing nutritionally dense whole foods. Our aim has been to inspire and capture the essence of global stewardship, an endeavor that resonates with my own values and life's purpose. This transformative journey has culminated in a product that represents more than food – it's a symbol of a larger, more compassionate world. Better Jerky stands as a testament to our commitment to enhancing global welfare, aligning with our personal missions to contribute positively to the world we live in.

CHEK Practitioner, Minister & Holistic Counselor

Sara’s approach to wellness as a corrective exercise coach, nutritionist, IMM Metaphysical Counselor and holistic CHEK Practitioner emerged from an accumulative eighteen years in higher education, and twelve years research and clinical application. In her work as a teacher, counselor and holistic practitioner, Sara draws from a wide background in exercise science & kinesiology, holistic nutrition, metaphysical & depth psychology, as well as integrative psychosomatic therapy working now in completing her doctorate in Philosophy with a specialization in Metaphysical Counseling.

At Primal Fusion, Sara focuses on her continued research in order to achieve the highest integrity in blending science and spirituality for work with individuals, couples and groups seeking to embrace the unseen, repressed aspects of Self as a pathway to connection, healing and wholeness that aligns them with their deepest spiritual truth.

She is an instructor for The CHEK Institute, and the author and creator of Holistic Health & Performance for Women, a course program which is the first of its kind to outline every variation that sets women apart on a physiological, musculoskeletal, limbic, somatic, biochemical and even cellular level.

Her soul purpose is evident in her passionate support for women. By sharing her insights of over 12 years of focused gender specific research, she teaches all care providers how to assess, design programs, train, and coach women to incredible success based on these crucial differences, as well as through an understanding of their own unique expressions and realities that create their individual human experiences.

BIO  Coming Soon!